15
100
A Trimester, B Trimester, and other teaching periods
Hamilton, Online, Tauranga, Hamilton Waikato College, National Economics University, Vietnam, Hangzhou City University, Hangzhou China
MKTG151 and MKTG209
To see available locations for each teaching period, view the teaching periods and locations table.
This paper focuses on the role of Marketing in business, introducing students to marketing research, consumer behaviour, and analysis, as essential tools for developing brand positioning strategies that create value.
Teaching Periods and Locations
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24A (HAM)
Hamilton, On-campus24A (HAM)A Trimester :26 Feb 2024 - 23 Jun 2024HamiltonOn-campus100% internal assessment -
24A (NET)
Online24A (NET)A Trimester :26 Feb 2024 - 23 Jun 2024OnlineOnline100% internal assessment -
24A (TGA)
Tauranga, On-campus24A (TGA)A Trimester :26 Feb 2024 - 23 Jun 2024TaurangaOn-campus100% internal assessment -
24B (HAM)
Hamilton, On-campus24B (HAM)B Trimester :08 Jul 2024 - 03 Nov 2024HamiltonOn-campus100% internal assessment -
24B (HWC)
Hamilton Waikato College, On-campus24B (HWC)B Trimester :08 Jul 2024 - 03 Nov 2024Hamilton Waikato CollegeOn-campus100% internal assessment -
24B (NET)
Online24B (NET)B Trimester :08 Jul 2024 - 03 Nov 2024OnlineOnline100% internal assessment -
24C (HWC)CancelledContact the School or Faculty Office for more information.
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24G (HAM)
Hamilton, FLEXI mode, Synchronous24G (HAM)G Semester :11 Nov 2024 - 22 Dec 2024Hamilton100% internal assessment -
24VB (VTN)
National Economics University, Vietnam, On-campus24VB (VTN)15 Jul 2024 - 10 Nov 2024National Economics University, VietnamOn-campus100% internal assessment -
24X (ZUC)
Hangzhou City University, Hangzhou China, On-campus24X (ZUC)02 Sep 2024 - 19 Jan 2025Hangzhou City University, Hangzhou ChinaOn-campus100% internal assessment
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24A (HAM) Paper outline |
A Trimester : 26 Feb 2024 - 23 Jun 2024 |
Hamilton | On-campus | 100% internal assessment |
24A (NET) Paper outline |
A Trimester : 26 Feb 2024 - 23 Jun 2024 |
Online | Online | 100% internal assessment |
24A (TGA) Paper outline |
A Trimester : 26 Feb 2024 - 23 Jun 2024 |
Tauranga | On-campus | 100% internal assessment |
24B (HAM) Paper outline |
B Trimester : 08 Jul 2024 - 03 Nov 2024 |
Hamilton | On-campus | 100% internal assessment |
24B (HWC) Paper outline |
B Trimester : 08 Jul 2024 - 03 Nov 2024 |
Hamilton Waikato College | On-campus | 100% internal assessment |
24B (NET) Paper outline |
B Trimester : 08 Jul 2024 - 03 Nov 2024 |
Online | Online | 100% internal assessment |
24C (HWC) |
Cancelled | Contact the School or Faculty Office for more information. | ||
24G (HAM) Paper outline |
G Semester : 11 Nov 2024 - 22 Dec 2024 |
Hamilton |
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100% internal assessment |
24VB (VTN) Paper outline |
15 Jul 2024 - 10 Nov 2024 | National Economics University, Vietnam | On-campus | 100% internal assessment |
24X (ZUC) Paper outline |
02 Sep 2024 - 19 Jan 2025 | Hangzhou City University, Hangzhou China | On-campus | 100% internal assessment |
If your paper outline is not linked below, try the previous year's version of this paper.
HWC and NWC occurrences of this paper are exclusively for International Diploma students. Please contact the University of Waikato College for more information. NVT and VTN occurrences of this paper are exclusively for National Economics University students. Please contact the Waikato Management School for more information. The ZUC occurrence of this paper is exclusively for Zhejiang University City College students. Please contact the Waikato Management School for more information.
Available subjects
Additional information
- Paper details current as of 1 Jun 2024 23:24pm
- Indicative fees current as of 24 Dec 2024 01:20am